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Seniors for Living Announces Partnership with CRL
Senior Living Communities

Online lead generation campaign expands on proven results

New York, NY, August 11, 2009 - Seniors for Living (SFL), a leading online directory of senior housing and senior care providers, today announced a partnership with CRL Senior Living Communities (CRL), owner and operator of 15 home-style residences for seniors located in Wisconsin and Illinois. This partnership is the result of the success experienced by CRL with SFL's lead-generation services after an initial campaign resulted in several tours and new residents for CRL communities. This expanded partnership with SFL includes all of the CRL senior housing properties. Now, seniors and their families using the Seniors for Living directory to find services and housing options will be able to review and evaluate all CRL communities.

"We're excited to add CRL to our growing roster of satisfied clients," says Jordon Keltz, CEO of Seniors for Living. "CRL is known for its high-quality care and advanced, specially designed communities for Alzheimer's and dementia residents, and this allows us to bring additional senior living options to our users and expands our ability to provide CRL with highly qualified prospective residents.", the leading source for high-quality senior housing leads, is fast becoming a standard part of the marketing strategies of senior housing owners and managers as they continue to find success with SFL's innovative, targeted approach. SFL directly connects those actively searching for senior living options for themselves or loved ones with the nation's top senior communities and providers that offer such services as assisted living, independent living, Alzheimer's care, continuing care, retirement living, and home care. In addition to accessing detailed information about senior housing and care options, SFL users can subsequently request to be contacted directly by a community or care provider of their choice.

"We've had great success working with Seniors for Living," says Ari Weinberger, president of CRL Senior Living Communities. "From the start, they have been very easy to work with and most importantly, they are providing us with very qualified leads for our communities resulting in solid ROI."

About Seniors for Living
Seniors for Living is a leading performance-based marketing company that provides senior housing communities and home care companies with the most highly qualified, exclusive lead referrals available. Through SFL's online directory and extended partner network, users actively searching for senior housing or home care can learn about their options, review senior housing and care providers, and request additional information from the senior community or home care provider that best meets their specific situation and needs. For more information, please contact Doug Johnson: 212.490.6290;, or visit

About CRL Senior Living Communities
Based in Chicago, CRL specializes in operating and managing state-of-the-art senior care residences that deliver the highest standard of care in specially designed therapeutic environments. The company meets the needs of seniors with independent living, assisted living and Alzheimer`s/memory impairment care communities. CRL operates communities in six Wisconsin cities and is expanding throughout the state and the Midwest. For more information, visit CRL Senior Communities.